Key Takeaways:

• The women's wellness brand focused on holistic cycle care has a new investor in TowerBrook Capital.
• Before this investment, Rael raised $59 million in funding since launching in 2017. 
• The brand reported 2025 full-year revenue expected to be $125 to $150 million.

BeautyMatter 2025 FUTURE50 brand Rael landed strategic investment from TowerBrook Capital.

WHO: Founded in 2017 by three Korean American women, Rael is a women's wellness brand whose mission is to empower women to look and feel their best through every phase of womanhood. Driven by Korean innovation, Rael offers high-performance feminine care, skincare, and hormonal wellness products made with better-for-you ingredients that support women’s evolving needs throughout their lives. Headquartered in Los Angeles with an office in Seoul, Korea, Rael has built a strong omnichannel presence across both markets, reaching consumers through leading retailers and e-commerce channels. Rael is available in more than 40,000 retail doors across the US and Korea, including Target, Walmart, Ulta Beauty, CVS, and Walgreens.

TowerBrook Capital Partners is a modern value investor focused primarily on transforming services businesses across four sectors in Europe and North America: business services, consumer products and services, financial services, and healthcare. Co-headquartered in New York and London, it takes an entrepreneurial, multinational, single-team approach. Since its inception in 2000, it has invested in more than 125 companies through private equity, structured opportunities, growth and impact, and strategic partnerships, offering flexibility across the capital structure.